THERE’S GOOD NEWS FROM THE EARTH: LAVAZZA AND ARMANDO TESTA WILL TELL US ALL USING OUTDOOR AND PRESS TOO.Giant posters and outdoor for the new campaign “Good to Earth” are on display in the city, in international European and Italian airports and in the press. They are all part of the project for the Lavazza 2019 Calendar, created by the Armando Testa agency.
LINES SETA ULTRA CHALLENGES THE SPEED OF ABSORBENCY WITH ARMANDO TESTAThe setting is the symbolic world of fashion – it’s realistic, lit up with purple lighting like the package of Lines Seta Ultra, here a beautiful, ultra modern elegant girl, whose short silver haircut with purple highlights makes her even more original is the protagonist of the new campaign, on air from November 25th on main TV channels and the web done by Armando Testa agency.
CHRISTMAS IS LAVAZZA’! WITH A MODO MIO AND ARMANDO TESTA.At Christmas, the spotlight is turned to the Musical in Heaven, which has got even more sparkle for the festive season. With the creativity of Armando Testa and the extraordinary singing (and great dancing!) skills of Maurizio Crozza, Lavazza has written a new chapter dedicated to the A Modo Mio range and the launch of the new Idola machine: the perfect Christmas present for lovers of the most heavenly coffee, a great one whether at home or at a bar.
CHIQUITA LAUNCHES ITS NEW CORPORATE SOCIAL RESPONSIBILITY CAMPAIGN CREATED BY ARMANDO TESTAThe Armando Testa digital unit has chosen a visual synthesis full of impact: two bananas side by side bring to mind a woman’s cleavage. One of the two disappears leaving an empty space, then the copy outlines the campaign insight: early diagnosis can give hope, which should not be allowed to disappear.
LAVAZZA AND ARMANDO TESTA TOGETHER IN AUSTRALIA, FOR ¡TIERRA! THE NEW SUSTAINABLE COFFEE LINE.Armando Testa has made a specific communication for the launch in Australia of the Lavazza’s new sustainable coffee line, ¡TIERRA!, Bio, Single Origin Perù and Brazil. The spot "Hands" is on air in October on the web, on radio and with dynamic billboards in the most important malls in major Australian cities.
RELIEF FROM PAIN FOR UP TO 12 HOURS WITH MOMENDOL AD CREATED BY ARMANDO TESTAMomendol, a remedy from Angelini group for headaches caused by neck pain, is now communicating once more with new creativity by Armando Testa. The goal of the campaign is to reflect on how intense and how long headaches caused by neck pain can be and suggest Momendol thanks to its double action: it relieves pain for up to 12 hours while fighting inflammation.
CAN YOU REALLY JOKE ABOUT YOUR INCONTINENCE? LINES SPECIALIST PANTS AND ARMANDO TESTA SAY YESBut can you joke about your incontinence? Why not, if you use the new Lines Specialist Pants! The two friends, potagonists of recent successful ads demonstrate this. Cool and casual they are even more convinced of their choice in the three new 15 " spots created by the Armando Testa Agency.
MEDIA ITALIA’S INSTANT RESEARCH HAS GOT THE X-FACTOR.The X-Factor is about to start off again on its twelfth adventure and there are great expectations as well as some questions. To have their pulse on the situation, Media Italia, a company in the Armando Testa Group, has carried out a research study on Twitter Live during the show.
WITH TWINSET, PAOLA TURANI AND ARMANDO TESTA STYLE ALWAYS WINS.The story was specially created for the brand by Armando Testa, with executive creative direction from Michele Mariani, art director Laura Sironi, copywriter Marta Agostini, and the stars are the clothes from Twinset and influencer Paola Turani.
ABOUT ARMANDO TESTA
We are the biggest independent italian communication group founded in 1946 by Armando Testa the internationally most famous italian creative.